Idebenon Prestige Ampoule Launches Online Mall in USA Costco

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Online distribution network expands owe to strong K-beauty

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Bio-medical beauty group UltraV (CEO Hanjin KWON) announced on the 17th that it has entered Costco Online Mall, a leading USA. distribution channel.

​The new product in Costco is "Idebenone Prestige Ampoule," which has been steadily gaining popularity in Korea since its launch last year.

It is effective for wrinkles, elasticity, and whitening, and adds bottle grass extracts to help calm irritation caused by friction. In addition, within Costco, the idebenon component is an ingredient that has not yet been introduced by other brands, UltraV is the only beauty category to be sold.

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Idebenone is an excellent ingredient that is four times vitamin C and ten times coenzyme Q10, and has the highest grade of antioxidant recognized by the American Academy of Dermatology, boasting a strong anti-aging effect. However, due to the nature of the idevenone component, it is difficult to commercialize because it is easy to deform and discolor due to external stimuli such as air and sunlight.

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"UltraV has patented technology for Idebenon composition and is introducing high-content Idebenon products, and its product power has also been recognized in China, Japan, and Europe, and has been trying to enter new online channels in the United States," an UltraV official said.

An UltraV official said, "It is meaningful that we have entered a large USA distribution channel called Costco following Amazon, and we want to gradually increase our sales products starting with Idebenon ampoules as K-beauty continues to strengthen in the USA market."

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